You start with a product that you want to sell, but you’re not sure who wants to buy it. How do you identify your target audience? We have a few crucial steps.

Lots of people can breeze through an application, write a cover letter and even limp along in a phone call, but few know how to nail the elusive in-person interview.

He's been the Scripps’ senior director of local news strategy since April 2020.

McLaughlin will continue in his current role as vp of News for Graham Media Group

Each show saw week-to-week gains ahead of the holiday weekend.

Bieber will stay on as chief creative officer.

Ndidi Oteh will succeed David Droga as CEO of Accenture Song, bringing a focus on AI integration, client growth, and human-centered creativity.

Danone's influencer team acts fast, thinks long, and shows up to the right parties.

The networks went into the holiday weekend with some positive momentum.

Hoka is bringing mountain trails to the heart of New York City. On Wednesday, the running brand unveiled its new Mafate X Far Out Experience, an immersive simulation inviting runners […]

The company has officially dropped the GroupM brand.

WhatsApp users can make video and audio calls with up to 32 people.

YouTube and Paramount Global recorded the highest month-to-month increases at 0.4%.

The lines between content and commercial are blurring amid launches like WBD Storyverse.

Gibson comes from WBAY in Green Bay

Only two titles crossed the billion-viewing minutes threshold, both belonging to Netflix.

The Five was first for Fox News, while Jake Tapper took that spot for CNN.

The Five was first for Fox News in total viewers, while the 5 p.m. hours of The Lead and Deadline: White House led for their respective networks.

Hesser co-founded Food52 16 years ago alongside Merrill Stubbs, reinventing food media for the digital age.

The deal is expected to close in Salesforce’s fiscal year of 2027, subject to regulatory approval.

With events like the 2026 FIFA World Cup and the Los Angeles 2028 Olympic Games on the horizon, experiential marketing opportunities abound for marketers, sponsors, and designers. Though the world […]

Settle has been the news director at Tegna's Buffalo, New York station WGRZ since 2022.

We put together a quick list of our favorite summer marketing ideas to help you get ready for the hot sales season coming up. Here’s how to prepare for summer marketing.

The think tank develops research and tech tools to support free expression, digital safety, and access to information for all.

Fox and IndyCar put faces to Indianapolis 500 with Macy's, Letterman, and a sprawling campaign.