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Merck Hands Off to Jim Kelly for Super Bowl, World Cancer Day Combo Campaign

This year, both the Super Bowl and World Cancer Day took place on Feb. 4, and Merck took advantage of the coincidence by launching a football-themed campaign starring Hall of Fame quarterback Jim Kelly, who is also a survivor of head and neck cancer.

The post Merck Hands Off to Jim Kelly for Super Bowl, World Cancer Day Combo Campaign appeared first on Target Marketing.

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